Jordan is a Venture Fellow with ModernCapital, Editor-in-Chief of The Feminequity Factor, and an Incoming Business Analyst with Deloitte. She holds her B.S. in Human and Organizational Development from Vanderbilt University, and minors in Corporate Strategy and Spanish.
"It’s become increasingly clear that with business, it’s the startup world that has the power to make change. Startups have transformed how we work, how we think, and how we live. Venture capital is where we can most effectively use dollars to promote inclusion, innovation, and opportunity for the future.
I am most interested in innovations that are focused on women, particularly women's health. I find the eruption of femtech to be fascinating as general healthcare startups like Maven are helping women answer their everyday healthcare concerns more conveniently, and fertility tracking apps like Glow are assisting women in better understanding their fertility. It's only been in the past 5 or so years that the once taboo topic of women's health has gained legitimate attention, and I can't wait to see where the femtech space goes.
My ultimate role model founder? Sallie Krawcheck, former CEO of Merrill Lynch, who is changing the personal investing landscape by including a group of people who have traditionally been left out of the money conversation - women. Her dissatisfaction with the way female employees and clients were treated on Wall Street led to the creation of her digital financial advising startup, Ellevest. Through Ellevest, she focuses on closing the gender investment gap and empowering women to 'own' their life."